The application developers earn from advertisements and sponsorship. This advertisement comes from AdMob, a Google Subsidiary platform. Every user must open an AdMob account linked up with a Google Adsense account. In this present, we will learn how to increase earnings from Android apps without AdMob privacy violations.
Admob has its own rules for all application developers. Violation of the rules may cause an advertisement not to appear. But adhering to such regulations and applying some tricks can give lots of money-earning opportunities.
How To Increase Earnings From Android App Without AdMob Privacy Violation
Applying the straightforward strategy, a developer cannot make that much money. Besides, the competition is so high any application can go lower anytime. So improving the position or revenue through the below methods can help. Even these won’t affect the privacy policy. So, have a glance at the following points:
Increase Users
The more users will install the app, the more money you can make. Admob provides around $12 for 1000 viewers. Try to involve as many app users as you can. Advertising is an excellent way to find millions of users. However, there is some other way to raise users.
Keywords
Choose the keywords attentively. This is the only way of finding anything in a search engine. Google also provides the result based on the developers adding the keywords to their content.
So, use relevant keywords in the title and description box. You may try to use AppTweak to select the best keywords. The app has various metrics to calculate its overall performance of the app. And also, which keywords contribute the most to increasing users.
Ratings and Reviews
You must watch out to increase the rating of your app. You know, before installing any app, the user checks the ratings. An app’s effectiveness depends on ratings and reviews.
Besides, admire the positive and negative reviews of users. Connect with them by replying to their comments. That works positively on users’ minds by getting messages from app developers. This is also a good way to have lots of users.
Grab Tier 1 Countries users
Revenue varies depending on the user’s territory. If the users from tier 1 use the app, the earnings will be huge. But if it is tier 2 or 3, then it may value less than tier 1. Tier 1 countries are wealthy countries such as America, Canada, EU countries, etc.
Whereas the country’s GDP per capita is low, it is called a tier 2 or 3 countries. Therefore, market your app to the tier 1 country. Try to grab the users from tier 1.
Change The Ad Placement
Have you ever thought about changing your ad placement? That is the common mistake every developer makes. They fix ads in any certain place on the screen and never change it. This way, users get used to that and feel bored when the ad is played. If they skip or stop utilizing the app, the potential revenue won’t add to the account.
So, this is also one of the factors for decreasing earnings. Consequently, you should change ad placement while updating your application. Or you can test it anytime to determine where it is fixed the most. Then the viewers will notice it and cannot assume it before.
Optimize eCPM
Developers can customize what ad should play to users. They can even choose a country and some types of ads. Then users will get relevant ads according to their needs, culture, and region. That will help them to know about any product, and they won’t skip the ad.
So, try this method and monitor it for weeks and see how it works. But it is necessary to inform here that it may lower the fill rate. On the other hand, it can boost the business. The developers can find real users and avoid ad monotony.
Include Various Types of Ads
Try different kinds of apps to amaze your users. It is mandatory to catch their attention for a long time. For example, use video ads, image ads, etc. When various sorts of advertisements pop up, they will be inspired to see it.
So, use multiple types of ad to see users’ involvement. That is how it will affect the revenue. It will boost up your account more than the previous strategy for sure.
Maintain a Fair Limit of Ads
Developers can manage the frequency of ads. It can be fixed how often the ad will start while utilizing the app. What the creators usually do is increase the frequency. But it doesn’t help much.
Users feel irritated viewing too many ads. That can lead to the application being uninstalled. Hence sustain a fair limit so the users don’t feel disturbed. They will even pay attention while playing an ad.
Admob Privacy Rules
Admob has the right to disable any developer’s accounts for violating their rules. Once an account is disabled, the owner cannot re-open an AdMob account. So, here are the rules and restrictions:
Invalid Activities
Invalid activity means artificial user engagement. If you click your own app’s ad and it doesn’t help. Appointing a robot for viewing, watching ads, and so on also doesn’t help. Avoid such a curriculum. Google can identify it and can suspend accounts.
Inappropriate Content
Some kinds of content are not encouraged by Google to upload. If it promotes vulgarity, drugs, abuse, terrorism, etc. it will infringe both Google’s public and Admob content policy.
Behavioral Policy
It may include copyright content, incorrect information about the developer, and so on. The information must be accurate. There must be compatibility with description and content. There are some rules that fall under this policy as Ads interfering, Inventory value, etc.
In A Nutshell
These are the rules of Admob and how it works. Visit the Google AdMob website for detailed information. It is essential to know to keep saving the account. We have shown how to increase earnings from Android apps without AdMob privacy violations. Apply the factors, and you will see dramatic results soon.
Ref:
https://admob.google.com/home/resources/advanced-techniques-to-optimize-in-app-revenue-with-admob/
https://www.blog.udonis.co/digital-marketing/media-buying-campaign-geos